Here comes the good news! After almost two years of hard work, the MED Food TTHubs e-platform is ready and awaiting for you to test its functions!
The e-platform draws on blockchain technology, which ensures the transparency and integrity of the recorded data along the supply chain. Through the detailed documentation of the provenance of a product at every step on its journey, it will offer full and accurate traceability of authenticated Mediterranean food products that prevents fraudulent activities. This technology, together with our expertise, makes the MED Food TTHubs e-platform bound to be the essential tool to meet the everyday needs of the actors along the whole supply chain.
What can the e-platform and the related modules do for producers, processors, and retailers seeking trust in the agro-food sector?
Once you register, you will be ready to dive into the world of MED Food TTHubs!
The MED Food TTHubs e-platform along with the Full-path Traceability Protocols that have been elaborated during the project and which are supported by the platform, will be valuable tools for producers and companies that would like to develop a competitive advantage in the agro-food sector by providing a novel, fully trustful traceability approach. The unique selling point of the e-platform that differentiates the handled products is its holistic approach due to the inclusion of the 10 modules, which support various verification and monitoring tasks throughout the supply chain, up to the consumer.
For agro-food companies, producers, processors, retailers, MED Food TTHubs offers a unique holistic approach through which supply chain actors can verify and monitor tasks from seed to shelf, up to the final consumer.
The MED Food TTHubs e-platform will support the full-path tracing from farm-to-shelf using international standards (UNECE, GLN, GPC, GTIN, SSCC). First, through the Isotopic profile and DNA Markers modules, documented authentication of products will assist on genetic and genomic approaches. Then, improved food safety will be offered via the usage of tools for precise and efficient recalls. More specifically, the TTHubs CoreIoT app supports download, management and depiction of data of IoT (Internet of Things) devices that are placed in fields, warehouses, transmutation facilities, pallets with products, transportation vehicles and other places, thus providing useful information about the production, storage and management conditions of the products throughout all the supply chain.
Besides that, all members of the supply chain will gain new operational efficiencies, while also achieving reduced waste by implementing proper handling or rotation based on item-level traceability as well as potential revenue growth for all Mediterranean food products.
What can the platform do for consumers?
MED Food TTHubs is not just about producers and companies along the supply chain. Final consumers can also use the TTHubs Consumer App to access detailed food product information from ground to mouth, by using QR codes or BLE Beacons that are connected to LOTs of specific products. The process is very simple: the consumer scans the QR code found on the label of the product or scan for nearby Beacons in the retailer shop to retrieve detailed and accurate information about the specific product, from general characteristics to nutritional profile and preservation tips. The consumer can even rate the specific product through the App, so the producer may receive feedback directly from the consumer following a crowdsourcing approach!
During our pilot rounds, the MED Food TTHubs e-platform will be free-of-charge. Try it here and discover more about it!